Downtown Grand Rapids Inc. (DGRI) seeks the services of qualified professionals to help develop an original brand identity and marketing strategy for a new nonprofit entity.

The nonprofit entity is organizing to help lead execution of the community’s vision for a revitalized Grand River corridor that strengthens Grand Rapids’ position as vibrant place to live, work and play.

Click here to read the full Request for Qualifications, which includes the anticipated scope of work, desired brand qualities, a summary of relevant background and the anticipated project schedule.

The new nonprofit will work to unite community voices for the river, serving as the backbone of a network of river revitalization partners that includes but is certainly not limited to the City of Grand Rapids, Kent County, Downtown Grand Rapids Inc, Grand Rapids Whitewater, the Grand Rapids Public Museum and many others.

The nonprofit also will work to build, promote and sustain this public Grand River greenway as it flows thru Kent County’s urban core.

DGRI is currently incubating the nonprofit entity.

Interested respondents should contact DGRI Chief Outcomes Officer Andy Guy with questions and to submit a response package.

The deadline to respond is March 30, 2022.