The World of Winter festival will take place from Friday, January 10, 2025, to Sunday, March 2, 2025.

Downtown Grand Rapids Inc. (DGRI) is accepting sponsors for the festival with a variety of options for support.

The free, eight-week outdoor festival features well over 100 art installations, events and activities and draws millions of visitors to Downtown Grand Rapids. Featured artworks include large-scale, traveling international installations, ice sculptures and unique creations from incredible local and regional creators.

In 2024, over 4.5 million visits to Downtown occurred throughout the festival. The signature events attract thousands of visitors and provide broad exposure to partners and sponsors. DGRI's various social media channels enjoy an audience of over 100,000 followers and offer significant visibility and engagement opportunities.

The full sponsorship packet can be found here. Please contact info@downtowngr.org for additional information.